The senior manager of Scientific Marketing is a key member of the Ophthalmology marketing team and will report to the Senior Director, Scientific Marketing. This person will have primary responsibility to support the speaker bureau, management of the annual ad board process and implementation of other tactical programs to support the growth of EYLEA HD across indications.
A Typical Day Might Look Like This:
Working closely with Sr. Director, marketing team members and agency partners to develop a scientific marketing plan which supports the long term vision for EYLEA HD.
Lead development of speaker program content across indications for EYLEA HD
Identify key KOLs attending an upcoming congress and consider insights needed to further drive understanding of the anti-VEGF marketplace. Based on this develop a content engagement plan for these KOL attendees.
Drive the development of the Retina Specialists & Tech speaker bureau: program content development, training, bios, communication and surveys
Develop key scientific content for use across various media opportunities.
Work with agency partner to prepare all tactics within your responsibility for RC review.
Prepare annual ad board plan for review with all appropriate cross-functional teams.
Manages the hcp.eylea.us scientific resource center content w/ HCP Promo
Attend major congresses
Manages the SciMark budget with finance team
This Position Might Be For You If:
Demonstrated knowledge and experience in marketing of biologics/high science products
Buy and bill experience a plus
Experience in leading and developing medical education tactics
Experience managing congress and conference related marketing activities
Understands US reimbursement environment including governmental programs
Experience tracking and managing budgets with finance counterparts
Strong interpersonal & presentation skills required
Demonstrated ability to deal with all levels of the organization
Must be willing to travel 25-30% (including weekend travel as needed)
To be considered for this opportunity you must have a Bachelor's Degree, MBA a plus. 5+ years of "progressive" biotech marketing, product management, or related experience. The ideal candidate will have experience in ophthalmology and specifically the retina.
Does this sound like you? Apply now to take your first steps toward living the Regeneron Way! We have an inclusive and diverse culture that provides comprehensive benefits including health and wellness programs, fitness centers and equity awards, annual bonuses, and paid time off for eligible employees at all levels!
Regeneron is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion or belief (or lack thereof), sex, nationality, national or ethnic origin, civil status, age, citizenship status, membership of the Traveler community, sexual orientation, disability, genetic information, familial status, marital or registered civil partnership status, pregnancy or parental status, gender identity, gender reassignment, military or veteran status, or any other protected characteristic in accordance with applicable laws and regulations. We will ensure that individuals with disabilities are provided reasonable accommodations to participate in the job application process. Please contact us to discuss any accommodations you think you may need.
The salary ranges provided are shown in accordance with U.S. law and apply to U.S. based positions, where the hired candidate will be located in the U.S. If you are outside the U.S, please speak with your recruiter about salaries and benefits in your location.
Salary Range (annually)