Job Description
The Associate Director, Customer Insights, Ophthalmology will play a critical role in supporting a newly launched, highly visible, market-leading brand. This individual will be accountable for the design, implementation, and analysis of primary and secondary research. The person in this role will skillfully utilize market research insights and interpersonal skills to partner with Marketing teams in the development of commercial strategies and tactics. This position requires broad expertise in study design and interpretation, as well as a broad understanding of secondary data tools and analyses. The Associate Director, Customer Insights will support the development of commercial assets, as well as develop and manage market research plans and budgets. This individual will partner closely with Advanced Analytics team members to develop, synthesize and interpret performance updates and associated narratives. Strong quantitative analysis skills are required.
The person in this role will require strong leadership and collaboration skills and be comfortable working independently as well as in an integrated insights and analytics team environment.
In this role, a typical day might include the following:
Translating business issues and questions into a clear progression of market research objectives that inform brand strategies, and enrolling business stakeholders; proactively recommending studies to address brand opportunities and challenges
Identifying current and future product, market, and customer needs through a combination of qualitative and quantitative research
Working closely with market research suppliers to design, scope, execute and analyze research results and develop business implications
Working closely with Advanced Analytics partners to effectively measure brand performance via secondary data sources; addressing related questions from senior leadership
Creation of a plan by which to measure and track performance against critical success factors
Interpreting results and presenting insights, implications, and recommendations to business teams and senior management
Building collaborative relationships with internal stakeholders in Commercial Marketing and Sales leadership, Market Access, Finance and Planning, Program Management, Medical Affairs and other cross-functional partners
This role may be for you if you have:
Strong command of qualitative and quantitative research methods
US market research experience required; global experience is a plus
Strong quantitative mindset and orientation; ability to adeptly work with complex data sets; liaise with data analysts/advanced analytics team
Ability to translate complex findings and insights into clear, succinct and actionable narratives that enable evidence-based decision-making
Strong interpersonal and presentation skills; ability to articulate and appropriately defend an insights-based point of view, persuade stakeholders and manage complex agendas
Strong experience in crafting and executing market research plans
Experience in effectively managing and leveraging third party suppliers
Strong experience conducting studies among Healthcare Providers, Patients, and Payers
To be considered for this opportunity you must have a BA/BS required; Master’s Degree preferred. Candidate will have a minimum of 8-10 years of experience in Pharmaceutical, Biotech, or healthcare industry with specific experience in Customer Insights, survey design, data analysis (including secondary data), managing suppliers and presenting results. Candidates with manufacturer and/or market research supplier experience will be considered. Ability to travel as required. On-site presence in the Sleepy Hollow office is expected 3 times per week.
Does this sound like you? Apply now to take your first steps toward living the Regeneron Way! We have an inclusive and diverse culture that provides comprehensive benefits including health and wellness programs, fitness centers and equity awards, annual bonuses, and paid time off for eligible employees at all levels!
Regeneron is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion or belief (or lack thereof), sex, nationality, national or ethnic origin, civil status, age, citizenship status, membership of the Traveler community, sexual orientation, disability, genetic information, familial status, marital or registered civil partnership status, pregnancy or parental status, gender identity, gender reassignment, military or veteran status, or any other protected characteristic in accordance with applicable laws and regulations. We will ensure that individuals with disabilities are provided reasonable accommodations to participate in the job application process. Please contact us to discuss any accommodations you think you may need.
The salary ranges provided are shown in accordance with U.S. law and apply to U.S. based positions, where the hired candidate will be located in the U.S. If you are outside the U.S, please speak with your recruiter about salaries and benefits in your location.
Salary Range (annually)